The Duke of York in his role as the UK's Special Representative for International Trade and Investment

at the World Economic Forum on the Middle East, 2008.

The World Economic Forum (WEF), based in Switzerland was founded in 1971. The WEF's mission is cited as "committed to improving the state of the world by engaging business, political, academic, and other leaders of society to shape global, regional, and industry agendas" and it's membership is made up of the world's largest corporations.

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The WEF hosts an annual meeting at the end of January in Davos, a mountain resort in the eastern Alps region of Switzerland. The meeting brings together some 3,000 business leaders, international political leaders, economists, celebrities and journalists for up to five days to discuss global issues, across 500 public and private sessions.

Source: wikipedia.com